How Sherrell Dorsey Built and Sold the First Black-Owned Tech News Syndicate

Listen to full episode :

On this episode, Butternomics host Brandon Butler sits down with powerhouse entrepreneur and media innovator Sherrell Dorsey to break down how she built The Plug into the first Black-owned tech news publication to syndicate with Bloomberg—and why she ultimately decided to sell it. Sherrell shares her  approach to securing corporate sponsorships without chasing vanity metrics, the power of a hyper-engaged audience over a massive following, and why climate tech is the next billion-dollar opportunity Black entrepreneurs can’t afford to ignore. If you’ve ever wondered how to build, scale, and exit a media business on your own terms, this episode is packed with hard-won insights you won’t find anywhere else.